Bulgari
Chinese New Year Event
Deliverables
End-to-end event management
The Project
To celebrate Chinese New Year, Bulgari entrusted Hustle & Bustle to create an unforgettable experience for its most valued clients. Set aboard a luxury superyacht on Auckland Harbour, the event brought together exclusivity, cultural significance, and world-class hospitality in a celebration of prosperity and new beginnings.
Our Approach
We partnered with Bulgari to deliver Bvlgari Voyage, an intimate luxury experience designed to immerse guests in the brand’s world. Against the backdrop of Auckland Harbour, every detail was curated to reflect Bulgari’s Italian heritage while subtly honouring Chinese New Year traditions. From bespoke styling and premium dining to carefully choreographed guest moments, the experience balanced elegance, craftsmanship, and connection. The result was a highly personalised event that deepened client relationships and reinforced Bulgari’s position as one of the world’s leading luxury maisons.
Deliverables
End-to-end event management
