BULGARI

Overview

To mark the 75th anniversary of the Bulgari Serpenti icon, Bulgari set out to re-engage valued clients, media and tastemakers, celebrating the occasion and immersing guests in the world of Serpenti through an interactive and intimate storytelling moment hosted at the high jeweler’s Auckland boutique.

Approach

Hustle & Bustle partnered with Bulgari to host a fresh and exciting in-store event across two nights (press and VIC evenings) to celebrate the iconic Serpenti collection and create buzz and shareable content for Bulgari across social channels.

Overseeing all event production and management, Hustle & Bustle worked with prominent catering, music, AV and design suppliers who helped us deliver an exceptional event experience, showcasing the magnificence of the iconic Serpenti collection.