Moët & Chandon

The project

To build on the success of Moët & Chandon’s 2022 festive season and reinforce the iconic brand's long held associtaion with end of year celebrations, we created a stylish, ambassador-led campaign.

Our approach

Hustle & Bustle partnered with Moët & Chandon to produce a sparkling end of year campaign to showcase the Champagne House’s effervescent identity with a distinctly New Zealand twist. Featuring Kiwi model and newly appointed Moët & Chandon New Zealand Ambassador, Georgia Fowler, the campaign welcomed viewers into the extraordinary world of the brand.

Curating and leading a crew of Auckland’s best creative talent, Hustle & Bustle created a suite of editorial-style imagery and content to be shared with media partners and Maison’s global social media channels. From initial concepting and storyboarding to the amplification of final content, Hustle & Bustle provided end-to-end project management to bring this world-class campaign to life.